Preventing Workplace Burnout: 4 Strategies
Burnout is a term that’s become more prominent recently in many of today’s workplaces. The basic definition, according to the World Health Organization (WHO) is as follows: “a syndrome conceptualized as resulting from chronic workplace stress that has not been successfully managed.” For small business or nonprofit workers, burnout can be an even more commonplace […]
Strategic Fundraising Throughout the Year: Timing is Everything
Fundraising is one of the most important pieces in the puzzle of nonprofit work. You need funds to fulfill your nonprofit’s mission, and more often than not, you’ll have to ask your community for money. But when is the best time of year to do donor outreach? And how do you optimize your strategic fundraising […]
Beyond Cold Calling: Making Meaningful Connections in PR
Cold-calling is an age-old sales strategy that’s markedly familiar, but can be difficult to master. If you’re essentially any kind of working professional, you know how important it is to generate leads, as well as the historical prominence of the cold-call for doing that. In today’s blog, however, we’re going to go over some cold-calling […]
Marketing Trends to Look for in 2024
In today’s fast-paced digital landscape, staying ahead of the curve is crucial for maximizing marketing success. As we approach the next year, it’s important to know what marketing trends to look for in 2024. Once you know what’s working in marketing right now, you can adapt it to fit your brand’s needs. The first step […]
How to Create an Elevator Pitch: 5 Easy Steps
Have you ever heard of an “elevator pitch”? If you’re a film buff, you might recognize it as a common term to describe a filmmaker’s brief description of a movie idea. However, it can also be applied to business pitches. Learning how to create an elevator pitch for your business is one of many initial […]
When to Outline 2024 Plans and Goals
As 2023 wraps up, you might be wondering when to outline 2024 plans for your business. Though you may still be dedicating a lot of time to your present goals, a successful business must also remember to look toward the future. This is all part of strategic planning, defined broadly as a process of determining […]
How to Find Corporate Donors for Nonprofits
As Q4 continues, many nonprofits out there are trying to solidify year-end connections with corporations that can help their cause. We’ve gone over the benefits and practices of corporate philanthropy for nonprofits in our previous blogs. But today, we’d like to provide a closer look into how your nonprofit can actually find these corporate donors. […]
Discounts for Nonprofits: 5 Incredible Options
There are a lot of cost-saving strategies and discounts for nonprofits. From discounted services and rates to donated products, storage, training, and development, the resources to succeed and create impactful work are out there. However, there is yet to be a concise manual for setting up and properly utilizing the staggering number of products, services, […]
The Fundamentals of Feedback
In today’s blog, we will highlight the importance of understanding the fundamentals of feedback, especially client feedback. For many kinds of businesses, including those whose primary focus is serving their clients, knowing how to take feedback and improve from it is critical to fostering success. Think about a time you received feedback from someone. For […]
Building a Brand: the 5 Essential Elements
Brands are everywhere we look. At this point in history, recognizing a brand is second nature to many. Further, effective brands can take on a life of their own, influencing our society in ways that individuals typically couldn’t. Still, behind every brand is a team of people who worked continuously to build it up, adapt […]