Social Media Post Ideas: Captivating Content Tips
Social media can be a pivotal tool for nonprofits, small businesses, and essentially any kind of organization. Effective social media marketing can help you connect with potential audiences and solidify brand recognition. In short, the social media stage has been a game-changer since its inception, making effective social media post ideas essential for success. However, […]
Strategic Fundraising Throughout the Year: Timing is Everything
Fundraising is one of the most important pieces in the puzzle of nonprofit work. You need funds to fulfill your nonprofit’s mission, and more often than not, you’ll have to ask your community for money. But when is the best time of year to do donor outreach? And how do you optimize your strategic fundraising […]
Beyond Cold Calling: Making Meaningful Connections in PR
Cold-calling is an age-old sales strategy that’s markedly familiar, but can be difficult to master. If you’re essentially any kind of working professional, you know how important it is to generate leads, as well as the historical prominence of the cold-call for doing that. In today’s blog, however, we’re going to go over some cold-calling […]
Marketing Trends to Look for in 2024
In today’s fast-paced digital landscape, staying ahead of the curve is crucial for maximizing marketing success. As we approach the next year, it’s important to know what marketing trends to look for in 2024. Once you know what’s working in marketing right now, you can adapt it to fit your brand’s needs. The first step […]
How to Find Corporate Donors for Nonprofits
As Q4 continues, many nonprofits out there are trying to solidify year-end connections with corporations that can help their cause. We’ve gone over the benefits and practices of corporate philanthropy for nonprofits in our previous blogs. But today, we’d like to provide a closer look into how your nonprofit can actually find these corporate donors. […]
Building Incentives into Your Marketing Strategy
Though you can count Incentive Marketing as a form of a marketing campaign in its own right (and worth investing extra time in), expanding your marketing strategy to include at least a few incentives can be a powerful aid in retention, conversion, and engagement. The backbone of incentive marketing is incredibly straightforward: appealing to our […]
Women’s History Month in 2023: Women in Business
March is Women’s History Month! Originally celebrated the second week in March, but expanded to span the entire month in 1987, Women’s History Month aims to celebrate the amazing accomplishments and important history of women in the United States. Here at KSR, this is a topic we hold dear to our hearts. As a woman-owned […]
Using Organic Engagement to Expand Your Social Media Reach
The other day I mentioned organic engagement in a casual conversation with a neighbor, and it took me a minute to figure out how that led to a tangent on their favorite fruits. In offline conversations, the term organic may have some very different connotations. But when it comes to digital marketing, organic reach is […]
Business Ownership: Busting the Burnout
In the midst of the day-to-day responsibilities of running a business, it is all too common to become so wrapped up in the daily grind that you lose sight of the other part of the success equation: making room for life. Yes, you guessed it, I’m referring to the work/life balance. Let me ask you […]
5 Things You Need to Know Before Starting Your Own Business
The prospect of starting a new venture can be quite exciting. Opportunities seem boundless when your big idea is in its infancy, and it’s hard to stop yourself from rushing in headfirst with all that in front of you. Yet, you must. Passion may be a wonderful (and necessary thing) for starting a business, but […]