5 Things You Need to Know Before Starting Your Own Business
The prospect of starting a new venture can be quite exciting. Opportunities seem boundless when your big idea is in its infancy, and it’s hard to stop yourself from rushing in headfirst with all that in front of you. Yet, you must. Passion may be a wonderful (and necessary thing) for starting a business, but […]
Nonprofit Giving Tuesday and What You Need to Know
Starting a nonprofit—or devoting your time and energy to the continued success of one—is all about the mission. It means a lot to be a part of a worthy cause, and that’s usually what draws people to nonprofit work. Unfortunately, worthiness doesn’t pay bills. The reality is that no matter how great the cause, you […]
11 Fundraising Software Options for Nonprofits to Consider
When it comes to all the different fundraising software, platforms, and other systems you have to choose from in the nonprofit space, the possibilities can be quite overwhelming. Performing even a basic search on fundraising or donor software provides an intimidatingly long list that feels impossible to choose from. Part of this overwhelm can be […]
CTA’s: Creating Compelling Calls to Action
The ABCs of CTAs: Create a Call to Action That Really Works Call to Actions, or CTAs, are phrases that compel site visitors to act—when done correctly. They are essentially invitations for people to interact with your business and should be an integral part of your online marketing strategy. Though a CTA itself is often […]
Blogging for Business: 6 Reasons You Need a Blog
Even the most confident entrepreneur can feel nervous when it comes to starting a blog. It is understandably daunting to add one more thing to the already long list of tasks to tackle as a business owner. You may have already invested ample time and resources into your venture, but without a strong marketing strategy, […]