Beyond Cold Calling: Making Meaningful Connections in PR
Cold-calling is an age-old sales strategy that’s markedly familiar, but can be difficult to master. If you’re essentially any kind of working professional, you know how important it is to generate leads, as well as the historical prominence of the cold-call for doing that. In today’s blog, however, we’re going to go over some cold-calling […]
Marketing Trends to Look for in 2024
In today’s fast-paced digital landscape, staying ahead of the curve is crucial for maximizing marketing success. As we approach the next year, it’s important to know what marketing trends to look for in 2024. Once you know what’s working in marketing right now, you can adapt it to fit your brand’s needs. The first step […]
How to Create an Elevator Pitch: 5 Easy Steps
Have you ever heard of an “elevator pitch”? If you’re a film buff, you might recognize it as a common term to describe a filmmaker’s brief description of a movie idea. However, it can also be applied to business pitches. Learning how to create an elevator pitch for your business is one of many initial […]
When to Outline 2024 Plans and Goals
As 2023 wraps up, you might be wondering when to outline 2024 plans for your business. Though you may still be dedicating a lot of time to your present goals, a successful business must also remember to look toward the future. This is all part of strategic planning, defined broadly as a process of determining […]
How to Find Corporate Donors for Nonprofits
As Q4 continues, many nonprofits out there are trying to solidify year-end connections with corporations that can help their cause. We’ve gone over the benefits and practices of corporate philanthropy for nonprofits in our previous blogs. But today, we’d like to provide a closer look into how your nonprofit can actually find these corporate donors. […]
Creating a Solid Business Foundation for your New Venture
Starting a new venture can be quite intimidating. With so many questions to answer and forms to complete, there is a lot of ground to cover when building a business foundation – and you want to be sure you’ve done things right so that your big idea can really take flight. So where do you […]